Paint Scheme

[RonnieK]

I love the Dodge Boys Black and White Pro Stock Rainbow scheme from back in the 90's and considering it as artwork for one of my race cars. My question is does anyone know if this is something I need legal permission for from Mopar? Would love to know if anyone has done a tribute style paint design and thought of this? Common sense says it's not a big deal if done in a positive light, but I also know how corporations think. Thoughts? I highly doubt they will reply to my direct inquiry.

I grew up loving this paint scheme and to replicate it fairly similar on my dragster would be so much fun. It would include Mopar logos, font, color, likeness, etc, which as an artist in another industry, generally tells me permission is needed. I'm not doing it for profit, nor passing off as anything. Just a Mopar diehard, with a Mopar powered dragster, wanting to relive the time that I fell in love with this great brand and product.

 

[Kern Dog]

I've seen cars dressed up with what you describe and have not heard of any pushback. If you're just out racing it and not participating in anything illegal, they may never know anyway.

 

[1STMP]

I'd say go for it!
I highly doubt any paint job on any
sanctioned race care is copyrighted.
It's common on cloned cars and the vin
tells the story.
I agree with KD.
As long as you don't try to pass it off as
the real thing.

 

[Big Bad Dad]

Ma Mopar has been known to be pretty "protective" of their copyrights. Just read up on the Laysons thing.
Layson's statement release

 

[Budnicks]

I would think (?)

Retailing & selling something with a MoPar or old Chrysler Corp.
related label/logo vs an older racecar tribute paint scheme
(not doing it to promote or sale/profit off the products)
is 2 completely different things
with the old Chrsler Corp., MoPar parts or Stellantis or old FCA-related logos,
when not approved

building tribute cars is a lot different,
it's free advertising for them, as long as there's no money being made
not sure it's even wrong or an infringement

you see MoPar stuff all over cars all over the place
they didn't get permission for every one of them

maybe best to make sure

we do have a couple of lawyers on here
maybe one will chime in

 

[RonnieK]

I would think (?)

Retailing & selling something with a MoPar or old Chrysler Corp.
related label/logo vs an older racecar tribute paint scheme
(not doing it to promote or sale/profit off the products)
is 2 completely different things
with the old Chrsler Corp., MoPar parts or Stellantis or old FCA-related logos,
when not approved

building tribute cars is a lot different,
it's free advertising for them, as long as there's no money being made
not sure it's even wrong or an infringement

you see MoPar stuff all over cars all over the place
they didn't get permission for every one of them

maybe best to make sure

we do have a couple of lawyers on here
maybe one will chime in

I also would think that since I'm not doing a true replica and trying to pass it off, nor am I trying to profit off of it. I just like the paint from my childhood memories of pro stock that it would be ok but I do know companies hate the likeness copying. You'd think they'd like the free advertising ha

 

[RonnieK]

Ma Mopar has been known to be pretty "protective" of their copyrights. Just read up on the Laysons thing.
Layson's statement release

Manufacturing parts and reselling for profit as a non-licensed reseller seems like a major obvious no-no.