I did not use this.
You are thinking a factory match then?
http://www.herbsparts.com/products.asp?cat=826
I have used a PPG acrylic urethane with a clear coat.
What ever you use, I think you will want to clear coat it for maximum durability.
Perhaps there is an epoxy close to what you would want though.
A nice leather cover add comfort to driving.
Are you sure that this isnt a "wood grain" plastic steering wheel?
66's were wood grain and 67's had color