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along them linesProbably not enough profit margin for them in the Dakota. It seems like they can sell every full size Ram pickup they can crank out; and those have good profit margins I was told.
make it a Ram/Dakota
2wd performance versions (like the old R/T)
& especially 4x4, fits a great niche/demographic
they have 2 platforms, Jeep & Durango they can use already
then sell even more Ram badged/labeled trucks/pick-ups
mid-size trucks/pick-ups
especially with pending CCP Joes "much higher fuel cost"
& going up daily
IMO it seems like it would/will be logical
"make a good market share/make good market sense"
just my thoughts
I don't see it as they can't make enough of them
&/or make enough profit,
they advertise the **** out the Ram
they never did that with the Dakota,
a few billboards & a couple of commercials,
but never really promoted the
mid-size aspect, very lil' I remember anyway
Seems like many people like to store their cars/trucks in the garage
a full-size truck, even the shorter/short bed
maybe a club cab/extra-cab
(that's even if they actually made them still)
& especially the 4 doors/crew cab versions won't fit
(garages in newer tract homes suburbs/even cities especially are small/er)
the bigger versions won't fit in a smaller 20' x 20' garage
or an older house with a single-car small garage either
not everyone needs/wants a full-size PU/truck
especially for daily driving/primary driver
not everyone needs it either
for a tow rig or either for a work truck
the Dakota can do much of that aspect too
very capable mid-sized pick-ups
like me;
I have a real truck/pick-up, a 1 ton, that I use to tow heavier stuff
or a 5th wheel, or a car hauler, if need be
& I can tow my RR with my 4x4 SLT Dakota too, if needed...
I don't want to drive that big *** truck/pick-up daily,
too big & less parking areas/choices
it needs bigger spaces, midsize is far more ergonomic...
'For the masses'
In my experience, almost everyone that's owned a Dakota
has really liked the size/some even loved them...
the French (even Italian's previously) don't seem to use good logic
or my type of logic anyway
nothing to see here
just venting, sharing
carry on
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