Stellantis

[Budnicks]

Probably not enough profit margin for them in the Dakota. It seems like they can sell every full size Ram pickup they can crank out; and those have good profit margins I was told.

along them lines
make it a Ram/Dakota
2wd performance versions (like the old R/T)
& especially 4x4, fits a great niche/demographic
they have 2 platforms, Jeep & Durango they can use already
then sell even more Ram badged/labeled trucks/pick-ups
mid-size trucks/pick-ups
especially with pending CCP Joes "much higher fuel cost"
& going up daily
IMO it seems like it would/will be logical
"make a good market share/make good market sense"

just my thoughts

I don't see it as they can't make enough of them
&/or make enough profit,
they advertise the **** out the Ram
they never did that with the Dakota,
a few billboards & a couple of commercials,
but never really promoted the
mid-size aspect, very lil' I remember anyway

Seems like many people like to store their cars/trucks in the garage
a full-size truck, even the shorter/short bed
maybe a club cab/extra-cab
(that's even if they actually made them still)
& especially the 4 doors/crew cab versions won't fit
(garages in newer tract homes suburbs/even cities especially are small/er)
the bigger versions won't fit in a smaller 20' x 20' garage
or an older house with a single-car small garage either

not everyone needs/wants a full-size PU/truck
especially for daily driving/primary driver
not everyone needs it either
for a tow rig or either for a work truck

the Dakota can do much of that aspect too
very capable mid-sized pick-ups

like me;
I have a real truck/pick-up, a 1 ton, that I use to tow heavier stuff
or a 5th wheel, or a car hauler, if need be
& I can tow my RR with my 4x4 SLT Dakota too, if needed...

I don't want to drive that big *** truck/pick-up daily,
too big & less parking areas/choices
it needs bigger spaces, midsize is far more ergonomic...
'For the masses'

In my experience, almost everyone that's owned a Dakota
has really liked the size/some even loved them...

the French (even Italian's previously) don't seem to use good logic
or my type of logic anyway

nothing to see here
just venting, sharing

carry on

 

[Budnicks]

Yes, the Durango is in production but it's unibody, would be pretty flexible for a separate bed truck.

so is the Honda Ridgeline, they seem to sell OK
I wouldn't want one...
not because of the uni-body either

It doesn't need to be a separate bed
Ford's IIRC had a uni-body pick-up way back in what like 65-66 (?)
albeit IIRC had a frame under it, but body & bed were uni-body

wasn't the Fairlane/Falcon/Ranchero
or ElCamino uni-body at some point too

they have the Jeep Gladiator (Ram stuff) platform already too

I just like the mid-size aspect
I won't buy a mid-size GM or even Ford mid-size truck
let alone some Honda wannabe
don't want a Toyota or Nissan either



I'm one that loves my Dakota

 

[493 Mike]

Remember, it's all about money.
Mike

 

[Billccm]

The purpose of Stellentis is to sell more Peugeot cars. There is no other interest here. Keep in mind the French government demands profit with this new company.

 

[DeltaV]

Maybe they'll reconsider in a few years and come out with an electric Dakota.


I still need a Scat Pack.

 

[khryslerkid]

Gotta keep up with Furd!